Jasmin is Shiru’s CEO and Founder, ex-JUST and Y Combinator grad, and Partner at XFactor Ventures. She’s an inspirational and operational genius, recruiter extraordinaire, and corporate customer whisperer. Jasmin founded Shiru to make delicious, nutritious, sustainable, and scalable ingredients so that all food companies on Earth — from hot new brands to multinational incumbents — can quickly develop awesome plant-based products. Jasmin’s track record in the alt protein space is unique, spanning more than a decade straddling both R&D and commercialization at world-class institutions. Outside of work you can find Jasmin hanging out with her family and her dog exploring fun spots in the Bay Area, traveling to family in NYC or Spain, or baking cardamom-loaded Swedish pastries.