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From Farm to Report: HowGood’s FieldScope Makes Sustainability Actionable

Supermarket shopper
Courtesy: Adobe Stock ph. Piman Khrutmuang

The need for transparent and accurate sustainability reporting has never been greater in an industry facing increasing scrutiny from regulators, consumers, and stakeholders alike. Recognizing this challenge, HowGood, a company in sustainability intelligence, has launched FieldScope, an innovative tool designed to help food companies calculate, report, and gain recognition for the environmental impact of sustainable farming practices. FieldScope provides instant calculations that translate agricultural efforts into actionable emissions data by bridging the gap between on-farm methods and corporate environmental goals.


This launch comes at a pivotal time. The food and beverage sector is grappling with both a rapidly evolving regulatory landscape and a fundamental shift in consumer expectations. Frameworks such as CSRD, SBTi, and CDP demand increasingly precise emissions reporting, requiring companies to assess not only their own operations but also the environmental impacts of their entire supply chains. Simultaneously, climate-conscious consumers are favoring brands that demonstrate a clear commitment to sustainability, making transparency a critical factor in building trust.


Bridging On-Farm Practices with Corporate Reporting


FieldScope tackles one of the food industry’s most pressing challenges: quantifying the real-world impact of regenerative agriculture practices. Efforts such as no-tillage farming, reduced fertilizer usage, and carbon removal initiatives have gained traction across the sector, but integrating the benefits of these practices into corporate emissions reporting has proven to be a significant hurdle.


HowGood’s solution leverages the company’s extensive database—the largest of its kind, with over 90,000 on-farm emissions factors—to model the carbon impacts of farm-level practices in real-time. This granular approach allows companies to identify specific areas for emissions reduction and enables direct collaboration with supply chain partners to optimize environmental outcomes. By strengthening these relationships, FieldScope fosters a shared mission to drive meaningful change across the industry.


As Nina DePalma, VP of Product at HowGood, explains, “FieldScope reflects the impact of on-farm practices in company-level emissions reporting and reveals the true ROI of investing in regenerative agriculture practices—all visualized in real time. It’s about breaking down data silos and enabling agile insights to accelerate impact reduction.”


HowGood's reporting tool

Sustainability Intelligence in Action


FieldScope’s capabilities go beyond basic emissions calculations. By incorporating farm-level data into product and corporate carbon footprints, the tool ensures that food companies receive full credit for their investments in sustainable practices. This includes accurately tracking the results of regenerative agriculture initiatives and carbon removal efforts, which are essential for meeting net-zero targets and demonstrating progress to both internal stakeholders and external customers.


The tool is also instrumental in enabling “sustainability intelligence”—a term HowGood uses to describe the actionable insights derived from its data-driven approach. DePalma emphasizes that sustainability intelligence is not just about reporting emissions but driving meaningful reductions. “Data doesn’t lie. It provides actionable insights on where brands have delivered on their sustainability promises and where they can accelerate,” she notes. “That’s how we define sustainability intelligence: data that helps companies accurately measure, manage, and reduce their environmental impact.”


FieldScope’s ability to deliver real-time, highly granular data addresses a longstanding pain point in the industry. Food systems are responsible for 34% of global greenhouse gas emissions, making precision and accountability in sustainability reporting critical for global impact reduction. With FieldScope, companies can model and measure the outcomes of their agricultural investments with greater clarity than ever before.


A Vision for the Future of Sustainability Reporting


For HowGood, FieldScope represents not just a new product but a step toward setting a higher standard for sustainability reporting in the food and beverage industry. By automating and streamlining the measurement of supply chain impacts, the tool promises to make sustainability more accessible and actionable for brands, retailers, food service companies, and ingredient suppliers alike.


“FieldScope has the potential to change the way we understand corporate sustainability,” DePalma asserts. “It strengthens the relationship between food companies and their supply chain partners and helps us achieve a shared mission: creating meaningful environmental change.”


Looking ahead, HowGood envisions FieldScope becoming a core tool for any company striving to meet the growing demands of regulators and consumers while staying competitive in an evolving market. By making it easier to quantify and communicate the environmental impact of sustainable practices, FieldScope offers the food industry a powerful ally in its journey toward a more sustainable future.

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